How does Offer work for sellers?

Buyers are free to make an offer on your item or on a bundle of your items. In response, you can accept, decline, or make a counteroffer. If you don’t want to negotiate on the price of your item, we suggest indicating in the item description that your price is firm.

When you set up your listing or when you edit an existing listing, you can enable Smart Offers. Smart Offers saves you time by allowing you to set a minimum price for your listing, and it automatically provides a one-time counter offer for you within your acceptable price range. When an offer comes in, if it is within the price range that you set, it will be accepted. If the offer is not in range, a one-time counteroffer will be sent automatically to negotiate with the shopper.

To help you plan accordingly, see the chart for additional notes:

  • Smart Pricing
    Smart Offers
  • How it works
    Automatically lowers price based on demand, but no lower than the minimum price you set.
    Automatically accepts in range offers. Automatically counters low offers once. You set the acceptable minimum price and. listing price.
  • Who will see the lower price?
    Everyone
    Only shoppers who send an offer
  • Can it work with other pricing features?
    Yes. You can still use Promote, Offer to Likers, and Smart Offers with Smart Pricing.
    Yes. You can still use Promote, Offer to Likers, and Smart Pricing with Smart Offers.
  • Is the price change permanent?
    Yes, unless you edit your listing price
    No, it’s only for the shopper who sent you an offer
  • Can you adjust your price range?
    Yes. You can adjust your price range at any time by editing your listing floor price with Smart Pricing.
    Yes. You can adjust your acceptable price range at any time by editing your minimum price and/or your listing price.
  • Are there limitations?
    Yes. Smart Pricing will not adjust if your listing price is below the minimum price.
    Yes. Smart Offers will not work if your listing price is below the minimum price.
  • How do I make a counteroffer?

    To make a counteroffer, tap Counter offer on the buyer’s offer. The buyer then has 24 hours to accept or decline. If they accept, they’ll be automatically charged the new price.

    If Smart Offers is enabled for your listing, a one-time counteroffer within your acceptable price range will be sent to automatically negotiate with the shopper. If you continue to receive low offers, you will need to decide if you want to make another counteroffer.

    What if I don't want to negotiate prices?

    If you don’t want to negotiate on the price of your items, we suggest indicating that the price is firm in the item description.

    If you don’t want to do the negotiating yourself, enable Smart Offers when you create a listing and one-time counteroffers that are within your acceptable price range can be automatically sent on your behalf.

    Why can’t I accept an offer, counteroffer or send an offer?

    If a sale will cause the seller to exceed the gross sales threshold for 1099-K reporting requirements and the seller hasn’t submitted a verified W-9, the seller will not be able to accept an offer, make a counteroffer, or send an offer to likers. In addition, the item will not be available to “Add to cart” and/or “Buy now.” In this case, once the seller has submitted a verified W-9, the offer and/or sale on the item can proceed as usual. If the seller does not submit their verified W-9 within the 24 hour offer window and then accepts the offer, the offer simply expires as usual. To submit W-9 information, visit the Tax Center. For more information on W-9 Requirements for Sellers, click here.

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