How does the “Promote” button work?


Want to bring attention to your listing? Give Promote or Offer to Likers a try. You can either promote your item to everyone or make an exclusive offer to likers only.

How to find

To Promote your listings on the app, go to your profile and tap Selling or click here to access your listings. Tap “Promote” at the bottom of the item you want to promote. You’ll be prompted to select whether you want to Promote or just send an Offer to Likers.

To Promote your listings on the website, go to your profile and tap My Listings. Tap “Promote” or “Offer to Likers” next to the item you want to feature.

How it works

Promote: Want to boost your listing in the search results?

If you reduce the price of your listing by 5% or more, we’ll boost your listing in the search results and also notify all the people who liked your item about the price reduction. You can Promote up to 10 listings per day, and a single item can be promoted once every 24 hours. Don’t forget that to Promote the same item again, the new price needs to be at least 5% lower than the historically lowest price, and can never be lower than $9.

Offer to Likers: Want to send a special offer to those who have shown interest in your listing?

If you reduce the price by 10% or more, we’ll notify the item’s likers of this limited time deal!. The temporary price reduction will send to a maximum of 50 likers, from the most recent to the oldest. The Offer to Likers stays open for 24 hours. If a liker accepts the reduced price offer, the purchase is binding. Don’t forget that in order to send a new Offer to Likers on an item, the new price needs to be at least 10% lower than the historically lowest price, and can never be lower than $6.

To help you plan accordingly, see the chart for additional notes:

Promote Offer to likers
Minimum price drop 5%+ 10%+
Who will see it? Everyone. Most recent likers (up to 50).
Can the action be taken multiple times on the same listing? Yes, but it must be an additional 5%+ below historical lowest price. Yes, but it must be an additional 10%+ below historical lowest price.
Is the price drop permanent? Yes. No, expires after 24 hours.
Is the new price binding Yes. Yes, until it expires after 24 hours.
Are there limitations? Yes, you can promote up to 10 items per 24 hours. There are no limits on the number of items eligible for this feature. Only the top 50 likers are notified per item.
Pricing limitations? New price cannot be less than $9. New price cannot be less than $6.
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